Will Shiba Inu’s ‘SOU’ NFT Succeed in a Sluggish Market?

▲ Shiba Inu (SHIB) / Source: X

Shiba Inu (SHIB) has officially launched an on-chain NFT titled ‘SHIB Owes You,’ drawing attention to whether it can generate meaningful traction amid the prolonged downturn in the NFT market.

According to cryptocurrency media outlet Watcher.Guru on February 18 (local time), the Shiba Inu team officially introduced the on-chain NFT called ‘SOU (SHIB Owes You).’ The NFT can be freely traded on marketplaces and supports transfer, split, and merge functions. The team described SOU as a “gesture of goodwill to help affected users,” though it did not specify the exact 대상 or further details.

According to the announcement, SOU is structured to support affected users through compensation payments, donations, and occasional rewards. In the market, speculation has emerged that users who lost funds in last year’s $2.4 million Shiba Inu hack could be the intended beneficiaries. However, the official statement made no direct reference to the incident.

The key question is the market response. Unlike previous project launches, this announcement failed to generate significant enthusiasm, with the post receiving only around 500 likes. The sluggish reaction appears to reflect the broader cooling of the NFT market since 2022 and 2023, with no clear signs of recovery. Even investors who once led the NFT boom are reportedly facing substantial losses.

A notable example is YouTuber Logan Paul, whose NFT purchased for $635,000 in 2021 is now valued at approximately $155, representing a steep decline. NFTs released through Shiba Inu’s official account have also been criticized for failing to deliver meaningful returns to investors. In this environment, some question whether the timing of the SOU launch is appropriate.

The release of SOU follows the Shiba Inu team’s recent launch of digital stickers for Telegram. However, with current market attention more focused on cryptocurrency price volatility than on NFTs, observers say it remains to be seen whether SOU can secure meaningful demand.

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